The BMW 7 Series centennial models “BMW Individual 7 Series THE NEXT 100 YEARS”.

Woodcliff Lake, NJ – April 19, 2016 – 11:30 am PDT/2:30 pm EDT.. . . Today BMW announced the “BMW Individual 7 Series THE NEXT 100 YEARS” models to mark the company’s centenary, representing the historically evolved technological competence of the world’s leading manufacturer of premium automobiles and emphasize the exclusivity with which both luxury and innovation are expressed. The BMW 7 Series centennial models are being produced in a limited quantity ...

“Eyes on Gigi”. BMW presents interactive campaign for new BMW M2 Coupé. One-shot film directed by Marc Forster featuring spectacular vehicle choreography with supermodel Gigi Hadid.

To coincide with the market launch on 16 April, BMW released its “digital-first” campaign for the new BMW M2 Coupé. Stars of the campaign “Eyes on Gigi” are the new BMW M2 Coupé and American supermodel Gigi Hadid, who is appearing in front of the camera for an automobile brand for the first time.

Bubba Burger Sports Car Grand Prix At Long Beach Qualifying; Auberlen on pole, Luhr sixth.

Woodcliff Lake, N.J. – April 15, 2016… Bill Auberlen continued his dominance of the Long Beach streets by scoring the pole position for tomorrow’s 100-minute Bubba Burger Sports Car Grand Prix At Long Beach. Driving the No. 25 BMW Team RLL M6 to a 1:17.272 minute lap around the 1.968-mile, 11-turn temporary street circuit he bested the GTLM field for the second consecutive year at Long Beach, and the second consecutive race of the 2016 IMSA WeatherTech ...

GoPro Integration for BMW M Laptimer App

Mountain View, CA/Woodcliff Lake, NJ – April 14, 2016 – 2:00pm PDT/5:00pm EDT. . . The BMW Group Technology Office USA and GoPro announced today that beginning summer 2016 the BMW M Laptimer app, a favorite app integration among driving enthusiasts, will include the ability to control a GoPro camera on iOS devices, using BMW’s state-of-the-art iDrive controller and high-resolution screen. With this enhancement, when BMW drivers start and stop the BMW M ...

BMW of North America Announces New Executive Appointments

Woodcliff Lake, NJ – April 14, 2016… BMW of North America, LLC (BMW NA) today announced new appointments within its senior management team. David Duncan will transition to a BMW Group position as the Head of Corporate and Special Sales for the company while Thomas Felbermair will join as Vice President, MINI Region Americas, Duncan’s former role. These appointments take effect May 1, 2016.

The new 2016 BMW M4 GTS International Press Launch, Barcelona, Spain.

Woodcliff Lake, NJ - April 13, 2016 … The new BMW M4 GTS joins a family of exclusive BMW M3 Special Editions which have been setting the pace for 30 years. Production of the first BMW M3 (E30) got under way in 1986, establishing M on both the street and the track. The BMW M3 – and now the BMW M4 – has since set the benchmark in its segment throughout its lifespan and across every model generation. The BMW M4 GTS is the first Special Edition M3 / M4 to be ...

BMW Group achieves best global sales month in March 2016

BMW delivers over 200,000 vehicles for first time in single month +++ MINI achieves all-time record monthly sales +++ BMW Group sales grow 3.5% in March to total 240,659 +++ Year-to-date sales total 557,605, up 5.9% +++ First three months’ sales in Europe up 9.5%; Asia +10.0% +++ BMW Motorrad sales achieve new monthly record +++

BMW Team RLL – Bubba Burger Sports Car Grand Prix At Long Beach Preview.

Woodcliff Lake, N.J. – April 11, 2016… BMW Team RLL has had more success at Long Beach than any other venue that has played host to the IMSA WeatherTech SportsCar Championship. Since its inaugural season in 2009, the team has not failed to finish the race without at least one BMW on the podium at Long Beach. The Bobby Rahal-led team has won the race three times; once with the BMW M3 in 2011 and twice with the BMW Z4, in 2013 and 2015.